The latest

Hut Group seams $2bn boost from Softbank

Japanese technology investor takes 9% share

The Hut Gro

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Acquisition of Brighter Foods Limited

£430m investment in best-in-class nutrition bar formulation and production capability

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Preliminary FY20 results and first quarter trading statement

Full year 2020 £16bn of revenues (+42% YoY), £151m adjusted EBITDA (+35% YoY) after £26m of self-

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Blippar closes $5 million pre-Series A funding round

Blippar, the leading Augmented Reality (AR) technology company, today announced it has c

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Completion of acquisition

THG plc (“THG” or the “Group”), the global technology platform specialising in taking brands direct to consumers (“D2C”), announces t

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THG boosts sustainability credentials with new recycling scheme

THG plc (“THG” or the “Group”), the global technology platform specialising in taking brands direct to consumers, has today announced a ne

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Acquisition of Dermstore.com and major investment in THG Nutrition product development capability

  • 350m acquisition of Dermstore LLC (“Dermstorecom”), the US number 1 pure-play online retailer

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Fourth quarter trading statement

Q4 2020 revenue growth of +51% YoY outperforms previous guidance of +40% to +45%

Group revenue growth accelerated in Q4 202

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THG TO CREATE HUNDREDS OF JOBS IN THE NORTH WEST AS THE REGION IS HIT HARD BY THE PANDEMIC’S SECOND WAVE

The Manchester-based technology business, THG, is announcing that between now and the end of the year it will create a f

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THG ACQUIRES LUXURY SKINCARE BRAND PERRICONE MD

THG Holdings plc (“THG” or the “Group”), the global technology platform company, specialising in taking brands direct to c

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THG Ingenuity announces 5-year partnership with Hotel Chocolat

THG Ingenuity, the Technology Services division of THG Holdings plc (“THG” or the “Group”), a global technology platform, specialisi

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THG INGENUITY AND HOMEBASE AGREE 10 YEAR D2C DIGITAL TRANSFORMATION PARTNERSHIP

THG Ingenuity, the Ecommerce Services division of THG, today announces a 10-year partnership with Homebase in a multi-million-pound deal to&

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Sky Partners with TVSquared to Show True Picture of TV Effectiveness

Innovative Tech Helps Advertisers Directly Track Linear, On-Demand and Addressable TV Campaigns to Online Visits

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The Big Interview: TVSquared founder and CEO Calum Smeaton

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Three Successful Women Striving to Inspire Changes in Media Technology

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Global TV Ad Spend Trends in March

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How COVID-19 is Kickstarting a New Era of TV Attribution

TVSquared CEO and co-founder Calum Smeaton discusses how even throughout global uncertainty, TV is providing both brand build

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CTO Session: Blair Robertson, TVSquared

Name: Blair Robertson

Company: TV

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MediaMath expands partnership with TVSquared

TVSquared, a global player in TV attribution, has announced that its partnership with MediaMath has expanded to include Europ

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TVSquared Handling CTV Attribution for MediaMath

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Televisionation: Jo Kinsella, TVSquared,

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MediaMath Partners with TVSquared to Deliver CTV Attribution

NEW YORK – April 22, 2020 – Read more

‘Friends’ is the gift that keeps on giving to WarnerMedia

Morgan Kolkmeyer, a meteorologist for Chicago TV station WGN, has fond childhood memories of curling up next to her parents o

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TV Attribution: Keeping Ad Dollars In Television

Alphabet recently announced that YouTube earned $151

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TVSquared Names Jo Kinsella President

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Wednesday is best day for cross-Europe TV campaigns

Many European brands, and an increasing number of US companies, run TV ad campaigns across multiple countries in Europe and n

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How start-up TVSquared cracked the Comcast account

  • Faced with an abundance of competition, TVSquared has stood out
  • Attribution data, scalability, machine learning, pred

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Meet the entrepreneur redefining the TV advertising industry

As a founder and CEO, Calum Smeaton is committed to international expansion for TVSquared, his Edinburgh-based business

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Predictions For 2020: Something Old, Something New

It is repetitive to note that we are an industry in transition but, pe

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Will 2020 See A Breakout For Shoppable TV?

ONTARIO—This year could be the break-out year for

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TVSquared Data: 30-Second Ads, Weather and Music-Related Programmes Drive Highest Consumer Response

TV performance insights company TVSquared has released its latest data for Australian advertisers

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TVSquared Launches Platform Linking Media Placements With Business Outcomes

EXCLUSIVE: TVSquared, an analytics and measurement firm specializing in TV attribution (the task of deter

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TVSquared focuses new ad attribution platform on reach extension

TVSquared is launching a new always-on attribution platform that covers all forms of video advertising and measures campaigns

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TVSquared impresses enough to land NBC homerun, Peacock next?

An Edinburgh-based video data analytics company called TVSquared is really making a name for itself at Comcast Clearly impressing the US cable TV g

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TVSquared’s Smeaton: Performance Metrics Will Be Paramount in the Coming Year

LONDON– In the television industry, the 2010s were marked by a ratings rebellion and a pivot towards impressions In an interview with Ashley J Swart

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What’s Working in Auto TV Advertising

Auto brands have been a mainstay on TV for decades With its unprecedented reach, what better way to spread the

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RTL AdConnect inks measurement deal to lure US brands to Europe

RTL AdConnect, the sales house for RTL Group, has brought on TVSquared as its exclusive pan-European m

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Connected TV or Traditional Linear?

It’s no secret that connected TV is exploding, with nearly 50% of American households owning one But now, the question for

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TV Works: Q&A With TVSquared’s Jo Kinsella

In talking to Jo Kinsella, Chief Revenue Officer and executive vice president, TVSquared, about the launch of the company, on

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NBC Sets TV Attribution Deal with TVSquared

NBCUniversal’s broadcast television stations and regional sports networks have entered into a deal with TVSquared to use th

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TVSquared Strikes Deal with NBCUniversal

Local TV attribution to be used by 42 O&O’s, 9 RSNs

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NBCUniversal Strikes Data Pact With TVSquared for TV Stations, RSNs

NBCUniversal’s TV stations want to keep talking to their advertisers even

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Analysis: Holiday programming ads see 10x higher response rate

As the holiday season is well underway, advertisers feel the pressure to deliver successful campaigns, and as TV advertising accounts for about hal

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TVSquared Releases 2019 TV Performance Insights Report for UK Advertisers

EDINBURGH, UK – 11 Nov 2019 – Read more

Balancing TV Reach with Performance

TV remains the best option for advertisers seeking the widest possible reach, but reach does not equate to performance: new r

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Saturdays Score and Music Hits the Right Note for UK Advertisers

Saturdays are driving major ad response and foreign language and music are the highest-performing programming genres accord

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Wanna Crack TV? Daytime Might Be A Surprising Route

Some research findings take you back a little, and it's always good to have your presumptions challenged TVSquared has been

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Report: 10-20 Second TV Ads Get Best Response

TVSquared, a global player in TV attribution, has released 2019 TV ad performance insights for UK brands The report reve

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TVSquared announce new partnership to aid television advertising

TVSquared, founded up in Edinburgh by tech entrepreneur Calum Smeaton, has partnered with  Read more

Thanks to Amazon, Data Points to Return of the ‘Retail Vortex’

DynamicAction's report reveals the lasting impact of Amazon Prime Day on holiday sales

TVSquared, a specialist in digital and linear TV attribution, has released performance analysis on TV ads in the UK retail sp

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TVSquared Partners with Extreme Reach for Multi-Touch Attribution across all digital video platforms

Partnership Provides Scale and Precision for Impression-Based Attribution Across OTT Advertising

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DynamicAction Secures $15 Million

DynamicAction, provider of the most advanced analytics solution specifically designed for retailers, today announced it has s

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West Coast Capital Invests in TV Data Analytics Business

TVSquared has closed a $3 million investment round from both existing and new investors, including private equity fund West C

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TVSquared Raises $6.5 Million More

TVSquared has raised an additional $65 million, as the demand for TV measurement and optimization grows within the $202 billi

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Eneco Group invests in British smart data company ONZO

Data analytics software company ONZO, located in London, has developed a software platform that uses data generated by smart

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Seed Haus unveils first startup cohort

Seed Haus, Scotland's first dedicated pre-seed tech accelerator, has unveiled its first cohort of startups and a stellar line

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Dynamic Action declared Shop.org’s Digital Commerce Startup of the year

DynamicAction

Incredibly proud to be declared http://Shoporg 's Digital

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Global TV Performance Analytics Provider, TVSquared, Raises $8 Million

TVSquared, the gold standard for TV performance analytics and optimization, raised another $8 (£6) million in funding to sup

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Winchburgh Agreement Secures 3450 New Homes And New Schools Cala And West Coast Capital Agree Joint Venture

West Coast Capital ('WCC'), the private equity partnership, owners of Winchburgh Developments Limited ('WDL') has agreed a jo

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India

West Coast Capital

California