{"id":385,"date":"2019-03-20T11:09:51","date_gmt":"2019-03-20T11:09:51","guid":{"rendered":"http:\/\/westcoastcapital.test\/?p=385"},"modified":"2019-08-11T13:34:09","modified_gmt":"2019-08-11T12:34:09","slug":"tvsquared-raises-6-5-million-more","status":"publish","type":"post","link":"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/","title":{"rendered":"TVSquared Raises $6.5 Million More"},"content":{"rendered":"\n<p>TVSquared has raised an additional $6.5 million, as the demand for TV measurement and optimization grows within the $202 billion TV ad industry. The round was led by West Coast Capital and The Scottish Investment Bank (SIB), along with existing investors.<\/p>\n\n\n\n<p>Calum Smeaton, TVSquared?s CEO and founder, said:<\/p>\n\n\n\n<p>Global TV advertising is continuing to grow at an astounding rate because TV is the most effective marketing channel. With 87% of viewers watching with second-screen devices nearby, TV is now even more powerful as a primary driver of digital activity. This funding will help us continue to provide advertisers with the technology they need to optimize TV for the greatest response.?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TVSquared has raised an additional $6.5 million, as the demand for TV measurement and optimization grows within the $202 billion TV ad industry. The round was led by West Coast&#8230;<\/p>\n","protected":false},"author":1,"featured_media":343,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TVSquared Raises $6.5 Million More - West Coast Capital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TVSquared Raises $6.5 Million More - West Coast Capital\" \/>\n<meta property=\"og:description\" content=\"TVSquared has raised an additional $6.5 million, as the demand for TV measurement and optimization grows within the $202 billion TV ad industry. The round was led by West Coast...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/\" \/>\n<meta property=\"og:site_name\" content=\"West Coast Capital\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-20T11:09:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-11T12:34:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.westcoastcapital.co.uk\/wp-content\/uploads\/2019\/03\/tvsquared.png\" \/>\n\t<meta property=\"og:image:width\" content=\"410\" \/>\n\t<meta property=\"og:image:height\" content=\"100\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Parachute\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Parachute\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/\",\"url\":\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/\",\"name\":\"TVSquared Raises $6.5 Million More - West Coast Capital\",\"isPartOf\":{\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/#website\"},\"datePublished\":\"2019-03-20T11:09:51+00:00\",\"dateModified\":\"2019-08-11T12:34:09+00:00\",\"author\":{\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/#\/schema\/person\/ebd3c53fe83ae3443dac4ceaa57c6595\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.westcoastcapital.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"TVSquared Raises $6.5 Million More\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/#website\",\"url\":\"https:\/\/www.westcoastcapital.co.uk\/\",\"name\":\"West Coast Capital\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.westcoastcapital.co.uk\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/#\/schema\/person\/ebd3c53fe83ae3443dac4ceaa57c6595\",\"name\":\"Parachute\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.westcoastcapital.co.uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5aa0c5408cce0283b52e5197af7971bb?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5aa0c5408cce0283b52e5197af7971bb?s=96&d=mm&r=g\",\"caption\":\"Parachute\"},\"url\":\"https:\/\/www.westcoastcapital.co.uk\/author\/parachute\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"TVSquared Raises $6.5 Million More - West Coast Capital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.westcoastcapital.co.uk\/tvsquared-raises-6-5-million-more\/","og_locale":"en_GB","og_type":"article","og_title":"TVSquared Raises $6.5 Million More - West Coast Capital","og_description":"TVSquared has raised an additional $6.5 million, as the demand for TV measurement and optimization grows within the $202 billion TV ad industry. 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